Amidst #EndSARS Protests, Puma Announces Wizkid as New Face of Suede Classics Range.
Popular Nigerian star Wizkid has been announced as the latest ambassador for sportswear brand, Puma for their new Puma x JD.
The new Puma x JD range was first released in 1968 and has been a popular style for the brand ever since.
The company Puma through their Sportstyle marketing director said that they wanted to enlist an artist known for mixing sounds from around the globe for the new campaign, in their own words:
“We’re thrilled to have Wizkid as the face of the new Puma x JD Suede campaign,” Wizkid us a truly innovative and exciting artist in the music scene, he embodies the passion and hustle we look for in someone to represent Puma and we look forward to working with him for the AW20 season.”
In response, Wizkid said he was honoured to be the new face of brand.
In his own words: ‘It’s an honour to be the face of the new JD x Puma Suede Classics campaign, Puma is a brand I’ve loved and respected growing up, and so the decision to become an ambassador felt completely natural. The Puma Suede is a classic shoe that can be worn by anyone at any age and I think my fans will really connect with that.”
Remember In 2018, Wizkid partnered with Nike for a special edition Starboy football jersey which sold out in 10 minutes. We look forward to such sell out for puma.
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